Chipyard is small family owned cookie shop by the San Diego bay. It offers all traditional cookies and some delicious secret menu surprises. The shop has a picturesque location with a cozy atmosphere. Because of it’s location and mouthwatering cookies, it finds itself in need of some branding; logo, simple packaging and social media content.
When creating Chipyard’s logo, packaging and social media branding. It was important to consider the overall aesthetic and tone of the brand and location. The design should be cohesive and consistent across all channels and accurately reflect the brand’s identity.
Branding and Packaging
Fun, youthful, creative
Logo, Menu, Packaging and Social media
Arboria, Allan